website, web, design, designer, development, templates, promotion, style, optimization, search engines, generic searches, google, teamwork

Campbelltown - Macarthur - Sydney - Australia

Website promotion and you

Teamwork

A website requires the same dedication and effort that was initially placed in establishing your business, not less.

1. Lets face it, without clients you have no business!
2. Don't leave it up to the designer to make all the decisions, it's your business. Take control by giving them the benefit of your knowledge and experience.
3. Be involved throughout the whole development process.
4. Make them understand your aims and goals so they do justice to your business?
5. A website can take months to arrive and stay on the front page of a Google generic search which is where it needs to be, stay with it!
6. Just like Yellow Pages, the first few businesses pick up the most enquiries from potential clients, make it your business to be one of them.

Stylish Designs

There is a saying "Beauty is in the eye of the beholder", so is style. Whilst developing a website we expect and request input, advice and material from our client. We often have the situation where people in a meeting may disagree over appearance, colour, a graphic or the inclusion of a photograph.

This is personal opinion and taste. Our use of an image consultant with experience of colour and its effects helps greatly but ultimately the clients opinion is the one that counts.

The use of website design templates

A common practice these days is for website designers to quickly create a website from a template and then move on. They add an animation, the odd photograph and limited information obtained from their client.

Optimisation techniques are lost in the process.

Most website owners we work with know little about the internet or websites and were initially impressed with the final appearance of their first website.

After publication, and over time their websites didn't produce the goods. The expected results weren't forth coming and the websites were difficult to find or couldn't be found at all. The result was business owners who had lost faith in the internet and the excellent advertising opportunity it offers to business of all types.

Many organisations offer software and hosting for an individual to create their own website for as little as $200. It is from this category that the bulk of our clients come. They offer simple, easy to use software which comes with templates and a host of other add-ons which allow one to create attractive looking websites.

Overseas competition

The creation of a website which is pleasing to the eye is simply not enough, it must be able to compete with other websites which may be based in New York, California, the Yorkshire Dales or China.

The challenge is to create a website looks good, can be found in generic searches and contains the products the public is looking for. The website must also be ranking high enough to be found on the first page of a generic search.

Most of our clients approach us because their websites cannot be found by use of anything other than the domain name. A quick check of the home page code usually reveals that the website was built with no attempt to improve its position with search engines and make it competitive.

There is nothing wrong with using templates providing the template is adapted and and the website promote sd to suit the owners requirements.

Contact Absolutely Stylish Web Site Promotion today on 0061 2 4628 2528 / 02 4628 2528 or email to discuss your requirements.